Vetinnov was created in 2003 by Jean-Pierre Maloisel, DVM, who practiced in animal hospital for 17 years. The company offers a highly palatable veterinarian range of products (complementary feeds) for cats and dogs thanks to the Easypill® concept.
are currently distributed in more than 20 world’s countries.
The Easypill® concept
Making the uptake of active substances in pets easier: The Easypill® concept.
The Easypill® concept is an answer to the recurring problem encountered by veterinarians around the world: the compliance.
Easypill® is a palatable device originally developed by Jean-Pierre Maloisel to ease the administration of pills in pets: the pill is hidden inside a highly palatable paste to be spontaneously eaten like a treat by the pet. A formula for dogs Easypill® Dog and a formula for cats Easypill® Cat
Following the launch of the products to ease the administration of pills, Vetinnov developed a range of highly palatable complementary feeds (Easypill range) for veterinarian care based on the concept “Palatable paste + active substances”.
The process technology used to produce the entire range guarantees the preservation of the active substances especially the thermolabile ones.
The products (pellets or bars) also have a very unique pliable soft texture, which allows them to be divisible and chewable.
The shelf life of the products is 2 years after the manufacture date.